May 2008
The 2008 Tennessee College Public Relations Association recently announced the winners of their annual awards. We won eight awards, including Best of Show Overall Winner – 2007-08 University of Memphis Men’s Basketball Promotional Campaign.
In addition, we were recognized with three Gold Awards for University of Memphis Search Piece, 2008 Distinguished Alumni Awards Invitation and 2007-08 Men’s Basketball Promotional Campaign, one Silver Award for Study Abroad poster and two Bronze Awards for Study Abroad brochure and 2007 Football TV campaign.
April 2008
It's on to the next level. carpenter | sullivan | sossaman was recently informed that our work won numerous regional Addys (14 to be exact). The 2008 7th District Addy Awards will be held in Chattanooga on April 24-26 and hosted by the American Advertising Federation of Chattanooga.
We won gold and silver awards for Holiday Deli & Ham Co., Boscos, Mid South Fair and Methodist Healthcare. The work has qualified for and is being forwarded to the national Addy competition.
Also, the Tigers at Home television campaign for the University of Memphis was recently awareded a regional Emmy.
There are a couple new cs2ers to announce. We added Ben Powers, a talented art director, to our creative staff. He brings an impressive portfolio of strategically sound creative both for traditional and interactive mediums. Additionally, we hired Alexandra Felgar as an account coordinator. She comes to us from Texas where she was employed by Avaya.
March 2008
carpenter | sullivan | sossaman had a great showing at the 2008 Annual Addy Awards hosted by the Memphis Advertising Federation. Thanks to our clients, we received the most awards for the second year in a row with 1 best of show, 17 gold, and 20 silver awards.
Awards were given for work done with Methodist Healthcare, Memphis Convention and Vistors Bureau, Embassy Suites, Boscos, Holiday Deli and Ham Co., Mitchell, McNutt and Sams, the Mid-South Fair, and University of Memphis.
February 2008
The "This Is Tigertown" billboard won billboard of the month for February from Clear Channel. To view the creative, please click here.
January 2008
The “Get Used To The Tigers At Home” TV for the UofM won the Emmy for Commercial Campaign at the Mid-South Regional Emmy Awards in Nashville. To view one of the spots, please click here.
November 2007
cs2 recently won a Gold Adrian Award for @embassy, the weekly electronic newsletter we produce for leading international hotel brand, Embassy Suites; a Bronze Adrian for the Embassy Suites Power Pack campaign we developed to celebrate the company’s J.D. Power & Associates top ranking; and a Silver Adrian in the Public Relations category for the "Memphis Celebrates 50 Years of Soul" press kit that we designed for the Memphis Convention and Visitors Bureau.
The Adrian Awards are presented annually by the Hospitality Sales & Marketing Association International (HSMAI), a global organization of sales and marketing professionals, representing all segments of the hospitality, travel and tourism industries.
As mentioned in the November 27 edition of the Commercial Appeal, the TV spot cs2 produced for the University of Memphis football team has been nominated for an Emmy! Stay tuned for further updates - and Go Tigers!
October 2007
The Memphis Flyer recently published a great article about the marketing campaign cs2 developed for the urbanArt Commission in Memphis. Since its founding in 1997, the UAC has has overseen the completion of more than $6 million in art enhancements to facilities such as the new Memphis/Shelby County Public Library, the Cannon Center for the Performing Arts, five Memphis City Schools and two Shelby County Schools, among others. To read the Flyer article, please click here.
In its October 3 "Best of Memphis" issue, the Memphis Flyer recognized the advertising campaign that cs2 developed for the Stax Museum of American Soul Music. What follows is a transcript:
The Best Use of Mojo: Pretend for a moment that you're a tourist waiting in baggage claim at Memphis International Airport. The walls are institutional gray, made grayer by the flickering fluorescent lights. So far, you're not too impressed by Memphis. Then, out of the corner of your eye, you spot a colorful ad for the Stax Museum of American Soul Music with a picture of what seems to be Isaac Hayes. We don't have any mummies, the ad reads, just some bad muthas. You laugh. The trip is looking up. — Mary Cashiola
To view the outdoor elements of the campaign, please click here.
September 2007
In conjunction with the recent 2007 Governor’s Conference on Tourism, the Tennessee Association of Convention & Visitors Bureaus hosted the first annual Great Ideas! Fair. This new awards showcase was designed to spotlight the best tourism-related ideas implemented in the state during the previous year.
The Memphis Convention and Visitors Bureau – and cs2 – won first place honors in the Marketing & Promotion category for the "Memphis Celebrates 50 Years of Soul" advertising campaign and corresponding press kit! The winning campaign was shown to all of those in attendance, including Governor Phil Bredesen. To view the print, outdoor and press kit elements, please visit the Our Portfolio section of this website. To view the TV commercial, click here.
August 2007
cs2's city-wide outdoor campaign for the preseason, top-ranked University of Memphis Tigers basketball team has received lots of media buzz recently, with a mention on ESPN.com and a nice write up in the Commercial Appeal. To read the CA article, please click here. Go Tigers! We're proud to be a part of your team!
Welcome to Rebecca Cole, our new account coordinator. Rebecca has really hit the ground running, and is already making a big impact with several of our clients, including the University of Memphis and the Kroc Center of Memphis.
July 2007
On July 3, we celebrated the one-year anniversary of the merger of talents between carpenter | sullivan and Sossaman + Associates. (Like most celebrations in the south, we marked the anniversary with a big feast – and even a few fireworks!)
In our first year as the new carpenter l sullivan l sossaman – or cs2 for short – we’ve quickly come together to develop lots of business-changing ideas for our clients, built partnerships with several new companies, enhanced our service areas with the addition of talented new team members, and won some pretty cool awards along the way – all while having way too much fun. (See news items below for more details on all these activities.)
The past 12 months have also seen cs2 develop some killer creative for many of our category-leading clients, such as Methodist Healthcare, Hilton, Embassy Suites Hotels, the Memphis Convention and Visitors Bureau, Mercedes, the Stax Museum of American Soul Music and the University of Memphis, among others. To view some of our most recent TV creative, please click here. To view a sampling of some of the newer design work we’ve developed, please click here.
The agency's new marketing campaign to promote the preseason number-one-ranked University of Memphis men's basketball team was referenced in a recent article on ESPN.com. To read the article, please click here. To view the billboard featuring Joey Dorsey, click here. Go Tigers!
June 2007
cs2 has partnered with Southland Park Gaming and Racing to brand the facility as the Mid-South’s premier gaming and racing entertainment venue. After a $40 million transformation, the new facility still has its signature greyhound dog races, but now features 803 automated games of skill, a new digital poker room and top-flight live entertainment, all of which make the park a unique destination for gamers and entertainment lovers.
May 2007
cs2’s new print and outdoor campaign for the Stax Museum, which was designed to promote the one-of-a-kind attraction to potential visitors living in and around Memphis, received some nice ink in the May 11 edition of the Memphis Business Journal. To read the article, please click here and then scroll down to the middle of the page.
Jim Duncan, president of the agency’s non-profit development arm, cs duncan, was profiled in the May 4 edition of the Commercial Appeal. To read the article, please click here.
The agency’s television commercial for Mercedes Benz of Memphis, which was shot on world-famous Beale Street, was featured in a May 4 Memphis Business Journal article. To read the piece, please click here.
April 2007
carpenter|sullivan|sossaman has hired Ken Woodmansee as its director of corporate communications. With nearly 20 years experience in the field, Ken brings an extensive editorial, publishing and public relations background to the agency, and will provide our clients with a strategic approach to both internal and external dialogue. During his career, Ken has developed integrated marketing strategies and campaigns for a variety of national brands, including BASF, Casablanca Fan Company and RainSoft.
Also joining the agency is Account Coordinator Cherie Perez. Cherie, who received a M.A. in Journalism / Advertising from the University of Georgia in 2006, has quickly made major contributions to the account service teams managing the Stax, Soulsville, Southland, Boscos, Holiday Deli and James Davis accounts. And she’s also a big hit on the agency softball team!
March 2007
carpenter | sullivan | sossaman collected six golds and three silvers in the recently judged district-level ADDY competition for the Mid-South Fair, University of Memphis, and Cannon Wright Blount. Memphis competes in the Seventh District, which includes 24 Ad Federation Clubs in Alabama, Georgia, Mississippi, Louisiana and Tennessee. Memphis tied with Atlanta for the second-highest number of finalists. The awards will be presented April 13 in Tuscaloosa, Ala.
carpenter | sullivan | sossaman is pleased to announce that Donna Morley has been hired as a production manager. Morley brings deep experience and diverse skills to the firm, having worked for more than 20 years in the advertising and production fields. She most recently served as project manager with Lopez Negrete Communications in Houston, the second-largest Hispanic marketing firm in the country. While there, she oversaw production for national accounts such as Azteca Milling, Bank of America, Reliant Energy, Tyson Foods and VISA. Morley graduated from the University of Tennessee with a Bachelor of Fine Arts in graphic design.
February 2007
carpenter | sullivan | sossaman earns Best of Show for its 150th Mid-South Fair campaign at this year's ADDY Awards. The agency also garnered Best of Out-of-Home for the same campaign, for a total of 14 Gold ADDY's and 11 Silver Awards.
At the District 3 CASE (Council for Advancement and Support of Education) Awards ceremony held in Nashville this month, carpenter | sullivan | sossaman was honored with a Grand Award, 4 Awards of Excellence and 2 Special Merit Awards for work produced for the University of Memphis.
January 2007
carpenter | sullivan | sossaman's 2007 campaign for the Memphis Convention and Visitors Bureau, "Memphis Celebrates 50 Years of Soul" was launched in New York City.
Adam Lazarov has been hired as a copywriter.
December 2006
As reported in the 12/19 edition of The New York Times, the Grammy's have chosen to spotlight Stax Records next year. The Concord Music Group, which acquired the famed label in 2004, will re-launch the record company in 2007 to coincide with Stax's 50th anniversary. The Memphis Convention & Visitors Bureau has selected carpenter | sullivan | sossaman to develop and execute an integrated marketing campaign that will launch in April.
November 2006
Beazer Homes, consistently ranked as one of the nation's top 10 single family homebuilders, selects carpenter | sullivan | sossaman as its agency to market State Place at South End
Holiday Deli & Ham Co. announces restaurant openings in Knoxville this December. Company asks CS2 to lead branding initiative as new restaurants will be named Pimento's Cafe & Market outside Memphis.
The Memphis Business Journal recognizes Jim Duncan, president of cs duncan, as one of the area's Top 40 Under 40.
October 2006
CS2 honored as one of the Best Places to Work in Memphis by the Memphis Business Journal.
Christ Community Health Services opens its fourth center in the historic Orange Mound District at 2569 Douglass Avenue.
September 2006
carpenter | sullivan| sossaman client, Holiday Deli & Ham Co., donates 2,000 loaves of bread to the Memphis Food Bank.
150th Mid-South Fair attendance tops 400,000 mark supported by CS2 integrated campaign.
Mid-South Fair outdoor wins Clear Channel Billboard of the Month.
July 2006
Memphis Convention and Visitors Bureau hires CS2 to handle 50 Years of Soul campaign.
June 2006
Yes, it's true. Finally, we can gladly confirm the rumors. carpenter/sullivan and Sossaman + Associates have merged. The new firm will bring a whole new level of communications and branding services to the market.
carpenter | sullivan | sossaman will continue serving clients locally, nationally and internationally from their worldwide headquarters at 400 Union Avenue.